Improve GP website performance

Designed to empower patients to take more appropriate pathway decisions, GP Online uses smart website structures, clear signposting and simple language to inspire self-serve activities and behaviours (such as repeat prescriptions, online consultation booking or social prescribing). 

GP Online measurably reduces phone calls* by giving patients the tools to self-serve or take advantage of digital contact and third-party diagnosis methods, resulting in more time for GPs, practice managers and receptionists alike. 

Ensuring visibility of the options and tools available to patients is a challenge. Fortunately, the combination of cutting-edge technology and considered content means that GP Online significantly increases visibility in Google** for both practice and patient options. Alongside simplified navigation and powerful search, adoption of digital tools becomes a more natural solution for patients. 

Take website performance insight to the next level with a dedicated reporting dashboard tailored to your surgery or PCN. Collating key user metrics and website performance data, the reporting dashboard enables you to quickly draw insight and make actionable digital and operational improvements. 

GP Online is built from the ground up with accessibility in mind. Adhering to WCAG 2.2 AA standards across both mobile and desktop, the website delivers a fundamentally inclusive experience for all users, regardless of physical or mental limitations. 

Elevating the accessible visual and interaction experience is GP Online’s baseline ‘exemplar content’. Designed for a reading age of 10 and simplifying complex language into more relatable term, your website will be populated with easy to understand and relatable content from day one. 

Elevating the accessible visual and interaction experience is GP Online’s baseline ‘exemplar content’. Designed for a reading age of 10 and simplifying complex language into more relatable term, your website will be populated with easy to understand and relatable content from day one. 

Ensuring compliance with digital security standards, your new surgery website will be hosted on a secure Microsoft Azure environment and administered by Spindogs, the Cyber Essentials Plus certified organisation who developed GP Online alongside NHS South West. 

Every new GP Online customer receives a tailored onboarding plan. We take care of your content creation and migration, deliver comprehensive hands-on training, supply detailed training assets and post-launch provide regular drop-in sessions and a dedicated Support desk to help you make the most of your new website. 

While we understand that each surgery or PCN has unique values and personalities, much of the fundamental content required for patients is transferrable. Each GP Online launch will include our NHS-approved ‘exemplar’ baseline content to ensure we meet patient needs, but with tailoring to meet your specific surgery requirements. 

Built on an intuitive content management system (CMS), every page of your website can be easily edited, while a wide range of page building tools and templates enables you to create compelling and compliant new pages. 

The GP Online solution doesn’t stand still. Adapting and evolving to meet emerging needs and opportunities, new features and functionality will be regularly added to your website. As a GP Online customer, you will have the opportunity to contribute to our product steering group and ensure your thoughts and ideas influence future versions.